Privacy Policy

1. Introduction

Welcome to Go Baby Grow ("we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website gobabygrow.com (the "Site").

By using our Site, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our Site.

2. Information We Collect

2.1 Information You Provide to Us

We may collect the following information that you voluntarily provide:

• Contact Information: Name, email address, phone number when you contact us or sign up for newsletters
• Provider Information: Business details, activity information, and credentials when you claim or add an activity listing
• Communication Data: Messages, feedback, or inquiries you send to us
• User-Generated Content: Reviews, ratings, or comments you post on the Site

2.2 Information Collected Automatically

When you visit our Site, we may automatically collect:

• Usage Data: Pages visited, time spent on pages, links clicked, and other actions on our Site
• Device Information: IP address, browser type, operating system, device identifiers
• Location Data: Approximate geographic location based on IP address
• Cookies and Similar Technologies: Please see our Cookie Policy for details

3. How We Use Your Information

We use the information we collect for the following purposes:

• To Provide Our Services: Display activity listings, process inquiries, and connect families with activity providers
• To Communicate: Respond to your questions, send newsletters (with your consent), and provide updates about activities
• To Improve Our Site: Analyze usage patterns, troubleshoot issues, and enhance user experience
• For Marketing: Send promotional materials about activities and services (you can opt-out at any time)
• To Verify Listings: Ensure accuracy and quality of activity provider information
• For Legal Compliance: Comply with legal obligations and protect our rights

4. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

4.1 With Activity Providers

When you inquire about or book an activity, we may share your contact information with the relevant activity provider.

4.2 Service Providers

We may share information with trusted third-party service providers who assist us in:

• Website hosting and maintenance
• Email delivery services
• Analytics and performance monitoring
• Payment processing (if applicable)

These providers are contractually obligated to protect your information and use it only for the services they provide to us.

4.3 Legal Requirements

We may disclose your information if required by law, court order, or other legal process, or to protect the rights, property, or safety of Go Baby Grow, our users, or others.

4.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5. Data Security

We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Your Rights (GDPR & UK GDPR)

If you are located in the European Economic Area, United Kingdom, or Northern Ireland, you have certain rights regarding your personal data:

• Right to Access: Request a copy of the personal data we hold about you
• Right to Rectification: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data ("right to be forgotten")
• Right to Restrict Processing: Request that we limit how we use your data
• Right to Data Portability: Receive your data in a machine-readable format
• Right to Object: Object to our processing of your data for marketing purposes
• Right to Withdraw Consent: Withdraw consent at any time where we rely on consent

To exercise any of these rights, please contact us at hello@gobabygrow.com.

7. Children's Privacy

Our Site is designed for use by parents, guardians, and activity providers. We do not knowingly collect personal information from children under 13. While our Site features activities for babies and toddlers, we expect that any accounts or inquiries are made by adults. If we become aware that we have collected information from a child under 13, we will take steps to delete it.

8. Third-Party Links

Our Site may contain links to third-party websites, including activity provider websites and social media platforms. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

9. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

10. International Data Transfers

Your information may be transferred to and processed in countries outside of Northern Ireland/UK. We ensure that appropriate safeguards are in place to protect your information in accordance with applicable data protection laws.

11. Cookies and Tracking

We use cookies and similar tracking technologies to enhance your experience on our Site. For detailed information about the cookies we use and how to manage them, please see our Cookie Policy.

12. Marketing Communications

With your consent, we may send you marketing emails about new activities, features, and special offers. You can opt-out of marketing communications at any time by:

• Clicking the "unsubscribe" link in any marketing email
• Contacting us at hello@gobabygrow.com

Please note that even if you opt-out of marketing emails, we may still send you important service-related communications.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on this page with a new "Last Updated" date. Your continued use of the Site after changes are posted constitutes your acceptance of the revised policy.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

15. Supervisory Authority

If you are located in the UK or Northern Ireland and have concerns about our data practices, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):